Projects
Record
A drawing
This ink drawing explores the journey a needles takes across a record’s surface. The end result is a texture that resembles the qualities found in a beautiful, worn record with all the pops, warps and scratches included.
The Future of Social Media is Here:
onamountaintop.com
I do not enjoy most social media platforms. They seem more like popularity contests than anything else. I only say that because I have less than 200 friends on Faceplace. That’s why I developed onamountaintop.com with developer, Noah Bernsohn. At it’s most basic form, I believe social media is a dialogue. Onamountaintop.com allows users to say whatever it is they want to say with no accounts, no friends and no poking. Once the user’s entry fades to white, their words are gone forever. Just as one’s voice echoes into the valley from a mountain top. Pure poetry.
onamountaintop.com
sameness
a book
“The Sameness,” as originally named by Lois Lowry, suggests a social balance through the rules of order and structure. All of life’s pain and spontaneity disappear through a rigid architecture of overwhelming conformity.
Our version of “The Sameness” suggests a similar new world order using modernist art and design fundamentals (following in the footsteps of such legendary influences as the Bauhaus and De Stijl), but rather than striving to eradicate imperfections we seek to celebrate variety and interpretation through common elements of line and color.
Inspired by the design theories and practices of Piet Mondrian, El Lissitzky, Theo Van Doesburg and Mark Rothko our goal is to continue exploring the range and depth of creative expression through the intersection of art and science.
blogged at FPO, AisleOne, Book By It’s Cover
buy it at thesameness.com
A Flag
For GOOD magazine
This flag represents the neighborhood I grew up in — River Bend Circle in Exeter, NH. A perfect circle with 24 identical homes. One half of the circle is in a swamp where they face constant flooding and the other half is surrounded by dense forest where trees often fall on homes. To be fair, both sides have their issues with flooding and tipsy trees. When we were kids from season to season we were called upon to help remove fallen tree branches and clean our basements full of water. It sucked. Suburban bliss mixed with Mother Nature’s cruel devices.
More at GOOD
A Sketch Book
For Scout Books
I was asked to fill the pages of a Scout Book, pocket notebook, for their new artist series. I was really excited for the opportunity to dig through my Color Aid paper, chop up various letterpress projects and get the old markers out. Here’s what I came up with.
Bigger photos on my Flickr.
Cropolis
Chipping away at a typeface
This is a very work-in-progress typeface called Cropolis. Sound familiar at all? That’s because I took the beautiful H&FJ Acropolis as my base and started hacking at the serifs. I am by no means a type designer, so be nice. This study is nothing more than an exploration in abstraction.
The Journey Show
at Golden Age
The Journey Show explored Bauhaus design theories and applied them to scarves, books, pins, posters, prints and t-shirts. A lesson in marketing art.
Line and Composition
Studies based on The Journey Poster
After making The Journey Poster I started sketching on and photocopying the rejected comps. This is sample of that exploration.
The Journey Poster
Extending the system
To advertise the Journey book (see next case study) we created massive double-sided newsprint broadsheets. We used the principles of the book—3 primary colors and shapes–to create a corresponding system in black and white using line variations to replicate value and form.
The Journey
a book
Squares, circles and triangles are at the core of what makes the industrial world around us. A universal visual language apparent in all things—the tools we use, the fashion we wear, the buildings we live in and the communications we see.
Visionary modernist architects, designers and artists such as Wassily Kandinsky, Piet Mondrian, El Lissitzky, and Josef Albers celebrated both the beauty of form as well as the functional potential hidden within these 3 primary shapes and colors.
The Incredible Journey That is Consciousness invites each reader to interpret a landscape of symmetries, simplicities and geometric structures.
Buy the book
Reviewed by Book By It’s Cover
Blogged at Colour Lovers, Swiss Miss, FPO
Things I Enjoy
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Cool Designers: Kokora & Moi
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Daniel Eatock Prismacolor Pen Prints
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Thom Fougere Photos
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Romano Hanni Books
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Anthony Zinonos Collages
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Yann Mingard photographs
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Unicode characters, ▲
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A set of table legs that can be clamped onto the corners of a board to form a table. Brilliant
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About the Author
Well, hello, I didn’t see you there. My name is Alex Fuller. I am a graphic designer amongst other things. I am one of seven partners in the studio/gallery/blog called The Post Family, a co-founder of The Illustration Corporation and a founding member of Ogilvy’s brand design group, 485. I guess you could say my days are quite busy.
I also enjoy playing my guitar, riding bikes with no brakes, eating healthy gluten-free treats and looking at picture books.
Don’t forget to take deep breaths from your nose and smile.
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Contact me
info@alexfuller.com
773 343 9304 -
Proud member of
AIGA
Chicago Printers Guild
Active Transportation Alliance
The Post Family
Illustration Corporation -
My Books
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▲, my other family
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Hang out with my friends
The Post Family
Chad Kouri
Rod Hunting
Sam Shoots
David Sieren
Simple Scott
Joe Tallarico
Golden Age
Eric Ellis
Illustration Corporation
Sonnenzimmer
Post 27
Plural -
The typeface I use here
Georgia: Designed by Matthew Carter
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Site designed by me
Site built by One
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© 2010 Alex Fuller
That means you can’t steal my ideas. I think you are perfectly capable of being original. Just draw it upside down and backwards.